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About Us

(California Beauty Care) dba California Skin Care & Day Spa is owned and operated by Elena & Ronald Aleteanu. Elena A.K.A ‘Eta’ is an Industry Expert in Skin and Body Therapy, with 30 years of global experience! Eta has achieved the title of Master Esthetician and will ultimately be known under her own Brand (to be disclosed).

Ronald has a background in Risk Management, Information Technology & Graphic Design. Ronald A.K.A ‘Ronnie’ co-founded (the dba) 25 years ago and has stayed involved over that duration while pursuing other adventures and having his own family. Ronnie is a ‘behind the scenes’ type of individual who prefers the less traveled road and not too much of the spotlight.

The Mother & Son Duo are the driving force behind the entire company with the assistance of Maria Hincu a.k.a. ‘Mari’ is currently the G.M (general manager) at the Spa. Mari has a long resume of experience going back 15 years with training in Las Vegas, San Francisco and Bucharest, Romania.

Elena has undergone extensive Cosmetology training in the United States such as Colorado, Nevada and of course California. Her expertise has no boundaries and the level of training has crossed oceans into Romania, Germany, France, Greece, Australia & India. Elena possesses a multi-cultural background and is bilingual in Romanian & English.

Her love for the industry drives her to accomplish more and more with each day that passes. A true Light-worker who has a deep passion helping people achieve the Ultimate Self-Image.

The ongoing success and continuous growth of the company could not be done without each and everyone involved. This includes the support of the staff who have been there and continue to be there as we thrive and grow to no boundaries.

Mission Statement:

Our goal is to make our clients look beautiful and feel amazing inside,

while we improve their health right down to their “core being”.

We specialize in the care of their skin and complexion.

In Short:

We make our clients look and feel beautiful.


California Skin Care & Day Spa, 6180 Jarvis Ave Ste. R
Newark, California 94560